Wednesday, March 17, 2010

MY TASKS AS A SOCIAL MEDIA PRODUCER.

As I had discussed with myself a few entries ago, The Job of a social media producer from what i learnt from the web, is to connect and interact with users through new channels such as Social Media networks like Twitter, Instant Messaging and of course, Facebook, Newmedia communication tools like Podcasts, Forums, Online communities and Blogs. As part of their daily responsibilities, An SMP will be at the forefront of driving a company's or project's Contents through social media networks with the goal of attracting a wider audience to the project he/she is producing. And is expected to flag trends and be aware of new social media sites on the internet. For a start, a good social media producer should already have a significant group of online social network. An SMP have to be self motivated, popular and important enough so that his/her friend will actually listen to what they say. Getting more socialy active is a good start on becoming a Social media producer.

Personally , I believe That Facebook is still the strongest Social media network that i'm using. almost all my friends and contacts are on facebook. I can use Facebook , first to find friends and acquaintances That can provide useful content to our project. and next we can of course use facebook, create a group or event to raise awareness and interest in 'MYTRIBE'. of course I'm gonna use many other SMNs like Myspace, Twitter, Friendster ,online forums and my online radio show at unpopular-music.blogspot.com.

Since our Project is Audio based, I have a large arsenal of friends who are well known in the Singapore Music scene and a few in melbourne. Recruiting won't be hard as there are many independent artistes and producers out there that are looking for outlets for their creative work. Some of them would jump at any chance to plug their work! and of course some of their work are very very good and interesting. All i need to to is to probably post a "shot-out" to anyone interested and form a group page and put all the details there on facebook. Once that is done, They will be exposed to pool and 'mytribe' and will receive detailed explanation on what mytribe is about and how their work can fit in. Music trends, Discussion , genres, almost anything can fall under "mytribe" as most people I know categorize others by the music they listen to. Music makes a huge part of most people's lives.

My tutorial's Task is to come out with 5min long Radio documentary shows on 360. This can be easily done and can be very fun! I guess since i have a sound engineering background, I can be in charge of recording or mixing? or making sure the audio quality is top notch. Samples can be recorded at my place as I’ve got some basic Audio Equipment and DJ equipment at home. Also I can make use of my Singaporean contacts to widen the choice of content for our project.

The achievement from this project will be obvious. If the radio show becomes a talk-about issue, it's definitely a success!

1 comment:

Unknown said...

Hey Chris,
Remember that in our case a SMP not only builds a community to be an audience but also and very importantly to build contributors. Our tute won't be producing the audio contributions as such, rather, we're recruiting for people who can contribute and then passing their work onto ABC to broadcast.

I hope this makes sense? There's more info on the Tribal Productions blog.